In my sophomore year of college, I decided to start a student organization with my Brazilian friend Pedro, my Co-Founder and Co-President. LUC BRASA is a cultural student organization where all are welcome to join us to celebrate Brazilian culture. BRASA, our external parent organization, is a global, cross-disciplinary association of academics dedicated to advancing and supporting Brazilian studies across all disciplines, with a focus on the humanities and social sciences. BRASA is committed to fostering the study of Brazil worldwide, especially in the USA.

Before we were able to assign a Social Media Executive Board member, I took on the role of social media manager. This meant I made social media plans, was in charge of our branding, designed posts, and regularly posted on our organization’s Instagram. While I am no longer in charge of posting, our E-Board voted on keeping my branding for our social channels.